As satellite broadband and other innovations make it easier for people to access the internet, the education sector has been urged to take advantage of the opportunities this offers for distance learning and new ways of reaching pupils.
With this in mine, 11 top British universities have joined up with the Open University to launch free online courses in a bid to keep up with their elite US counterparts.
King's College London, along with the Universities of Birmingham, Bristol, Cardiff, East Anglia, Exeter, Lancaster, Leeds, Southampton, St Andrews and Warwick are all taking part, reports the Guardian.
The courses are modelled on the American concept of massive open online courses, which have engaged with millions of users across the globe.
Universities minister David Willetts said: "Massive open online courses present an opportunity for us to widen access to and meet the global demand for higher education."
Professor Martin Bean, vice-chancellor of the Open University, recently suggested that these courses could change the business model of universities forever.
Posted by Mark Wynn